Prepping for Retail Construction
With a good idea, a little luck, and a whole lot of hard work, opening a retail store can be a rewarding and profitable business journey. One of the most important steps in opening a new store is finding the ideal location. Once you’ve discovered the best place for your business, there is a world of opportunity to make the location ideal for your brand, from simple renovations to entire gut jobs.
Financial Support for Your New Space
Developing or renovating a new retail store is not a small investment. If you’re going to invest in a bustling market in which your store has the power and appeal to compete, you need proper financing. When working with Onsite Construction, you will receive a new construction estimate that will act as a launch pad for you to determine your full expenses.
In addition to construction costs, you must include your rent, inventory, and operating expenses in your business plan. With a comprehensive plan and business model, you can receive the adequate financing you need. Knowing where the money is coming from will help reduce the stress and risk of this new investment.
If the total cost for your construction plan is a bit too pricey for your budget, there are countless ways to get creative and reduce the damage to the bank. Contact Onsite Construction to request a free consultation and start planning to achieve realistic goals!
A Determined Location
The success of your shop depends largely on your chosen location. Having a great location can help connect you to the right audience and help your business blow off the charts. The most affordable commercial lot in your area won’t necessarily be the best decision in the long run. A small lot or a building that is hidden and poorly accessible may hinder your flexibility and growth opportunities.
When researching new locations, make sure to discover the answers to the following questions:
- What kinds of people live nearby?
- Are there any competitors in the area?
- Do potential shoppers drive or walk around this location?
- Is this building easily accessible?
- Will this location support your long-term goals?
Exterior Design for Window Shoppers
When making plans for your new retail space, it’s just as important to appeal to customers from the outside as from the inside, especially if you have a lot of competitors in the area. Your space should catch the eye of potential customers who are simply passing by.
Consider factors such as stylish flowerbeds, integrated architectural features, swanky window displays, and eye-capturing lighting or catchy graphic signs. Work with Onsite Construction to develop a plan for a storefront that blends with the nearby buildings but still stands out to potential customers passing through.
Eye-catching exterior elements, such as luxurious landscaping, bright neon signs, and interesting technology applications, can lure curious customers into your store.
Inside and Out
While stylish exterior design can help draw in potential customers, your interior design can make or break whether customers immediately turn back out the door or spend hours loitering with wide-eyes for your amazing products and services.
Your interior design should incorporate all of the following features into single, a unique concept:
- Eye-catching visual merchandising
- Easy foot traffic flow & safety
- Energy-efficient design
- Space optimization
You don’t want customers to feel confused, claustrophobic or overwhelmed by harsh lighting and poorly chosen colors. You should determine an ergonomic layout for your retail space, whether a grid, loop, or combination.
Also, many customers will appreciate if you have a lounge area where they can sit back, relax, and take in the beauty of your space. Increasing the comfort of your store prevents anyone from leaving just because they are tired of walking around.
A Reliable and Creative Construction Team
None of the above developments are possible without a reliable construction team with expansive vision and work ethic. The contractor you choose to work with makes all the difference between state-of-the-art, invigorating design and a space that’s merely “meh.”
If you’re ready to open the store you’ve been envisioning in the Tampa Bay area, our team is eager to help. Call us today at (813) 579-5789!